애플의 지난 해 4분기 실적을 보고 거침없이 괴물이라고 말한다.

아이폰 약 3700만대. 이는 2010년 한 해 출고량과 거의 동일.
맥 5백만대, 아이패드 1500만대.
이 분기에 130억불의 영업이익을 달성해서, 현금보유액이 약 천억불(약 115조원).

차트에서 볼 수 있듯이, 애플의 매출은 아이폰, 아이패드, 맥 순.
아이폰이 절반 이상, 아이패드와 아이팟이 그 나머지의 절반을 차지.


출처 :
http://www.splatf.com/2012/01/apple-1q12-charts/

Apple’s Monster Quarter In Charts

Apple’s just-reported December quarter was so huge that I had to change the scale on almost every chart below.

Expectations coming in were high, but Apple beat them anyway, shipping 37 million iPhones — almost as many as it shipped in all of 2010. Mac and iPad shipments both set new records: Mac sales passed 5 million for the first time, and iPad shipments passed 15 million.

With $13 billion in profit during the quarter and now almost $100 billion in the bank, Apple is truly operating on another level. And the fact that it grew December quarter revenue faster this past year (73% year-over-year) than it did the year before (71%) – despite being so much bigger already — is pretty amazing.

Apple December 2011 Earnings Chart

Posted by 허성원 변리사

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